Printemps Loves New York (Paris, France)


printemps paris loves new york store window
A short while after NYFW, the Parisian department store Printemps launched a 'Printemps loves New York' special, which included store windows dedicated to NYC, in-store displays, a large assortment of items hailing from the U.S. and a few limited edition pieces. Curious to see what the French deemed typically American (or NYC), I was greeted by what I assume to be a paint-splattered King Kong sitting near the corner entrance. Other icons presented, included everything from giant doughnuts and cupcakes to SpongeBob and Superman - the latter could even be found in-store. Not to be ignored of course: the lovely clothes on display, ranging from the likes of Marc Jacobs to Proenza Schouler.

printemps paris loves new yorkprintemps paris loves new yorkprintemps love new york parisprintemps love new york parisprintemps love new york parisprintemps love new york paris
printemps love new york paris
For some reason the above display was changed to this a few weeks later:

printemps love new york parisShearling leather coat by Rick Owens, ltd. edition Vogue t-shirt.

printemps love new york paris
printemps love new york paris
Close-ups of some of the outfits:

printemps love new york parisFrom left: Marc Jacobs, Michael Kors, Ralph Lauren.

printemps love new york parisFrom left: Alexander Wang, Proenza Schouler, Rick Owens.

The fun continued inside, where I spotted foodie items, such as the fairly conventional Campbell Soup cans or the slightly more hard-to-find Dean & Deluca treats. Special edition t-shirts designed by brands such as Opening Ceremony were on sale, as were smaller gift items from MOMA. And if you really want to take it to the next level, I suggest you pick up an Obama brooch or a hot dog necklace. There was also a wonderful selection of cupcakes and cheesecakes on the lower level, though my drooling prevented me from taking any pictures there...

printemps love new york parisGiant spray cans in-store and special edition t-shirts.

printemps love new york parisAnother superman (above). Neon lights and wall art adorned the stairwell area (below).

printemps love new york parisSome of the goodies included Jackie O and Obama pins, a hot dog necklace, MOMA souvenirs, Dean & Deluca coffee and an assortment of soups, salad dressing and Marshmallow Fluff.

For previous Printemps events and window displays (including the much-loved Alice in Wonderland feature or the Christmas special), please click here.

46 comments:

  1. Amazing! The art of window shopping definitely started in Paris. Amazing!

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  2. Incredible displays for sure! The cupcake certainly drew me in!

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  3. Hmm I'm not a huge fan of these to be honest. The displays aren't IMO anything special - they just took pop culture icons, blew them up and threw a mannequin in front. The clothes don't even really match with the display.

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  4. Such very special windows decorations!!!
    SO beyond lovely post...as always:-)*

    Thank you so very much for sharing these,

    Hugs and Love,
    ***Violetta***

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  5. Alexander Wang showcased on a giant hot dog??? I can't. It's too good.

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  6. Wow, it all looks so cool. Definitely loving all the American feel to it. I love everything they used to represent all the designers.

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  7. This is so funny! I remember the King Kong very well. I got lost one day and while trying to find my way I would somehow always kome back to the King Kong!:-))) It is so interesting to see how French see Americans...very little Fashion, a lot of food and comic charatcters. :-)

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  8. WOW. Incredible window shops!

    Ƹ̵̡Ӝ̵̨̄Ʒ

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  9. I like the "I love" displays, I've always been a fan of graffiti. and giant donut.... yummm...

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  10. Amazing window displays!
    Fabulous photos, darling!

    xoxox,
    CC

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  11. I LOVE holiday-themed window displays! The cupcake one is my favorite!! :)

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  12. I love all the pop culture references! I find it funny that half of the displays you posted have food items :) My favorite is th hot dg, because what could be more New York than that!

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  13. Ha! I love this whimsical take on Americana motifs paired with modern-day American designers. The windows poke fun at the cheesy kitsch of "America" and contrast it with what the country's designers are really doing: designing iconic classic sportswear pieces and contributing to a collective legacy of great fashion. The wit is all in the contrast and the sly tongue-in-cheek jab that it represents. I think they're brilliant.

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  14. Whoa, that purple!

    btw, I love the "I love..." slogans.

    http://red-soledfashionista.blogspot.com/

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  15. WOW! These are rad! I love pop art AND fashion!!

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  16. What a fantastic concept. I think they are missing the hamburguers.:))


    xoxo
    B* a la Moda

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  17. Wow, unbelievably fun and that Michael Kors fur is pure decadence!

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  18. Very fun. I love that giant cupcake. :-)

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  19. That's such a fun idea. Campbell soup cans, Obama brooches... all great, but the BEST must be the giant KingKong.

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  20. this made me laugh...the giant campbells soup and mickey mouse...LOL

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  21. How funny, this is to see all the food related and super hero spray, Mickey Mouse and the likes.
    thank you for showing us, especially love the big cupcake.

    Happy weekend
    Hugs
    Carolyn

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  22. Oh my goodness, I did *not* see that when I was at Printemps last summer, lol!

    I would like to invite you to join my **Interactive Halloween Party**, come, come, I promise I won't bite, I'm not a vampire... or am I ...? eery music....

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  23. I'm mesmerized! They're fascinating and I love them all :) xoxo

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  24. You know how I love quirky displays. they say that this name does not take itself too seriously. that, in my opinion, is very important for a brand to evolve and grow. I would have loved to see this one in person, but am thankful that we have you to cover these awesome displays for the blog world.

    Have a great weekend ahead.

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  25. i am a sucker for fun, eye-cathing displays, which takes me back to my days as a visual merchandiser.
    very interesting arrangements.

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  26. I don't really see how Mickey Mouse relates to NY but other than that I love it! haha

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  27. Printemps windows are always so interesting!

    Leia

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  28. these window displays are so creative! =)

    http://pinkchampagnefashion.blogspot.com/

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  29. These are amazing! Awesome, man. So inspirational!

    Quench Fab

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  30. Their windows displays are amazing! I could stare at them and smile all day! And about the models. I agreed that models tend to be very skinny but I don't have any problem with it at all. It's part of the job requirement and they have to be responsible for what they eat. I also think that models are naturally pretty so in my opinion, they look much, much better than an average person without makeup. I don't think people should want to look like models but what I mean is that they should be able to take care of themselves of by exercising and looking pull together when they go out. xxoxoxoxoxoo

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  31. Oh wow, those windows look so amazing! I wish I could have seen these in person so I'm glad that you took these photos!

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  32. Just so unique ! I love the displays , make me smile . Hahaha .

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  33. Phenomenal window displays! I wonder what happend to the props when they're done...would very much love a can of supersize superhero spray ;)

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  34. These window displays are stunning! I absolutely love the creativity. :) Wouldn't that be a fun job to make them?!

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  35. I love these displays! I think they are really different from most that you see, and I love that!

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  36. LOVE LOVE LOVE the ralph lauren window display!

    thankyou for the comment on my blog :)
    XOXO, BECCA
    www.fashion-train.co.uk

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  37. To see how the French see the Americans is very provocative indeed.... My favourote is the Giant Cupcake - In America, Cupcakes Shout, In France, Cupcakes whisper and seduce;-)

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