Topshop Secret Store (London, UK)

Anyone who's been to Topshop's London flagship on Oxford Street (and possibly NYC's equivalent), will know that it can be a scary scary place. Unless you go first thing in the morning or shortly before closing time, it's always packed - primarily with young teens and eager tourists. Despite my courage when it comes to tackling crowds (using public transport in rush hour, braving mosh pits/front rows in rock concerts & festivals or fighting my way through designer sample sales), my tolerance when it comes to the bustle within the fluorescent-lit, windowless space is surprisingly low. So when I was told that Topshop had launched a special pop-up 'Secret Store' - which was hidden away from the rest of the retail area and that promised to evoke the charms of a treasure trove - I was both skeptical and intrigued.

'Wild At Heart' Florist by Meadham Kirchhoff & the hidden entrance to the Secret Store.

More from the floral display (left) and the flowers leading the way to the store (right).

The small potted plants and flowers included cute adornments, such as the eyes (top). Left image via Topshop.

To make matters more challenging, I decided to visit on Saturday, since I happened to be in the area. Thankfully the store was less busy than expected, and following the floral footprints to the lower level, I was lead to the beautiful 'Secret Store' entrance that doubled as a florist. This gorgeous 'Wild At Heart' floral arrangement was curated by Meadham Kirchhoff, who had also taken it upon themselves to hand paint flower pots and choose the most adorable decor to add to certain plants. Everything was for sale and made a great souvenir if the pieces in the actual store were a little too pricey for your liking.

Overview of the Secret Store interiors (image via Topshop).

Topshop Boutique items in a wooden trunk.

Meadham Kirchhoff stacked rings and bracelets in a heart-shaped box.

Tearing myself away from the flora, I finally found myself inside the Secret Store, which was like stepping into a completely different world. Antique furniture was carefully placed around the small area, which held limited-edition one-off pieces from some of London's and New York's most renowned designers in collaboration with Topshop. On display were also sought-after items from the 'Unique' archives and the 'Boutique' range, as well as carefully selected trinkets.

Emma Cook lingerie.

Michael van der Ham velvet wedges displayed in a cabinet.

Nasir Mazhar hair accessories (left) and Pamela Love jewelry (right).

Some of the special designer goodies I spotted included the stacks of rings and bangles by Meadham Kirchhoff, which came in an embroidered heart-shaped box. Pamela Love's current collaboration pieces could be found in a cabinet nearby, while funky wedges by Michael van der Ham were displayed on plush velvet cushions. Some garments, such as Tom Scott's cropped tops hung from the walls like works of art. Others either had their own wardrobe space or were placed along the racks on the far side of the shop. The cozy changing room with the fringed lamp, gilded mirror and retro wallpaper was a nice touch as well and added to the vintage boutique vibe.

Topshop Boutique items among vintage decor and flowers.

The lovely changing room (left), Tom Scott tops (top) and more Pamela Love jewelry (right).

More trinkets including furry hats (left) and nail polish (right).

Aside from the fashion treasures within the store and the vibrant flowers in front of it, the best thing about the Secret Store was the enchanting atmosphere and the fact that you could actually escape from the chaos beyond its walls. The pop-up space will shut this week, so I urge you to go before it disappears. It's open exclusively in the Oxford Street branch and in NYC's Broadway flagship, but if you can't make it to either - don't worry: most items can be found in the online version of the Secret Store here.

Nasir Mazhar hair clips (left), Topshop Boutique crochet top (right).

Another view of the Secret Store (left), various gowns (top), Maria Francesca Pepe tank & jewelry and Ann-Sofie Back crochet top (right).